Are YOU being lied to? If you're in network marketing or MLM, the answer is probably YES. 
Amway Home Business Review: Still A Joke?
Posted in Network Marketing
In 1959, two friends Jay Van Andel and Richard Devos started a joint venture to distribute consumer durables through network marketing. The business was a success and was called Amway, short for the American Way. Following the success of their product LOC, the company came out with more products and in a span of two decades extended its reach to other countries. Soon Amway Global was a flourishing business with operations in more than 80 countries and strength of 3 million distributors.
What Does Amway Sell?
A few of the best selling products of Amway are -
· The Nutrilite brand has a range of supplements that help keeping the body fit and energetic.
· Artistry is Amway’s brand of beauty-care products.
· Amway has come out with Satinique, a unique formula shampoo to cater to hair-care.
· Amway offers Oral care through its popular product Glister.
· Amway was the first to use the term “bio-degradable” when it introduced its detergent SA 8
· Amway’s water purifier, Espring is effective in controlling contaminants from polluting drinking water.
· The icook range of cookware has been carefully designed to promote a good cooking experience.
Distributing Amway Products
Being an MLM based venture, Amway offers customers an opportunity to become an IBO and distribute the company’s products. Most customers are induced by the income prospects, bonuses promised and the company’s promise to help them earn as well as the top earners in Amway. But we must also remember the fact that good quality is often combined with high prices; there’s a general opinion that Amway products are priced high.
My Honest Opinion On The Amway Business Opportunity
Your Amway product could be good, but that doesn’t mean you’ll be able to sell all your merchandise. It may seem nice to join Amway with its good income potential and fun-filled team get-togethers. But there’s one major flaw in the traditional MLM setup followed by Amway. In the traditional system, reps are taught to contact people they know, offer products demos and promote the product as well as the business opportunity. This technique is operational only till your list of contacts lasts; after this, work may seem unrewarding.
This method leads to the MLM pyramid structure, which is even considered illegal in some countries. After a point, however hard you work, the profits seem to go to your upline and you’ll run out of contacts soon. When their initial list of contacts is over, reps get desperate and speak to just anyone they meet; cold calling and inviting strangers to meetings with offers of free gifts etc. could irritate customers who are rushing on their busy schedules.
Amway Conclusion
Amway global is a good company with a winning combination of products, but the techniques employed to sell its products are not effective. Hundreds of reps have made big money in Amway by just using the right marketing knacks.
What are the right Amway techniques?
Sell your products to people who are interested in buying them. Market your business to reach these people and get them to contact you. Such people use the internet to find dealers. If you use the largest network in the world, the internet, to market your products, you don’t have to worry about finding contacts and fixing appointments. Online marketing is sure to bring in more profits than you’d ever expect. Establish a system that gets you leads to follow up on and get orders from. All you need to do is learn how to promote your products using various online marketing tools.